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Showing posts from March, 2012

Connect Your Survey to Facebook

It's easy to connect your survey to Facebook using Survey Analytics' Enterprise Research Platform.

Why connect your survey to Facebook?  So you can easily include a button in your survey asking respondents to connect with their Facebook account.

When respondents connect to their Facebook account, they can share the survey with their Facebook friends.

Imagine the possibilities!  Now you are not just restricted to collecting data from your respondents; you can tap into the knowledge of their social connections.

[caption id="attachment_2577" align="alignnone" width="500" caption="When you connect your survey to Facebook with Survey Analytics' Enterprise Research Platform, you can put a Facebook authentication button in your survey, which allows respondents to share the survey with their Facebook friends."][/caption]

When respondents connect with Facebook in your survey, they are opting in to sharing some basic information from their Facebook…

SurveyPocket Supports Automated CRM Actions

SurveyPocket just got even better; the app now makes it easy to trigger actions in Salesforce and other CRM systems based on responses to your survey.

One of the most powerful features of SurveyPocket is the ability the tablet survey app gives you to collect data in offline mode without a wi-fi connection. This allows you to go anywhere to collect your data; then you sync the data to Survey Analytics’ Enterprise Research Platform when you have access to wi-fi.

When you sync your data, SurveyPocket and Survey Analytics’ Enterprise Research Platform will interface with or other CRM systems to create tasks for follow-up or trigger other CRM events.

For example, one the questions you ask customers in a satisfaction survey is whether they have any support issues which have not been resolved. SurveyPocket can execute a macro in Salesforce that will automatically create a follow-up task so that your team can be sure to respond to the customer concern.

Survey Analytics Supports Easy Categorization in Text Analysis

There are many times when your survey dataset includes unstructured text data such as responses to open-ended questions.

The text analysis feature in Survey Analytics' Enterprise Research Platform helps you derive valuable insights from unstructured text data.

You can code your unstructured text data  into categories, allowing for quantitative analysis.

Use the text analysis feature of Survey Analytics software to set up  and analyze text categories in your data.

Here's how:

Click on "Text Analysis" under the "Analytics" tab.  Under "categories," click "add new," then add in each of the categories into which you want to code your data, clicking "save" after you add each one.

Once you have saved the categories for your analysis, click "categorize responses" in order to begin the coding process.

For each unstructured text response, simply click on the appropriate category to code that response in the category.  Please note, yo…

New Feature on SurveyAnalytics: Drag and Drop Ranking Question

If you are currently using the ranking question template, SurveyAnalytics has added a new drag and drop ranking question type.  Drag and Drop Ranking is best for when you’re looking for a question type that allows a survey taker to visualize their answer options and lets them order the items  from a predetermined list.

What is a Drag and Drop rank order question type?

The Drag and Drop rank order question type allows you to have images as ranking options in your question. Respondents can then drag the images one by one to rank them, once the images are all dragged they can be sorted easily by dragging and dropping them vertically in the box.
How can I set up the Drag and Drop question?

Step 1: Go to  Login »  Surveys »  (Select Survey) »  Edit Survey »  Add/Edit Questions
Click on the Add New Question link.
From Add-On Modules select the Image Ranker question type and click on the Next button.

Step 2:
Question Text: Enter in the Question Text here.
Name: Enter in the Answer option text/ Image …

New Feature: Heat Map Question Type and Analysis Now Available

It's commonly said that a picture paints a 1000 words. However, is there a way to analyze what draws a person to a particular picture, or which part of the image makes the most impact? Now this can be done using the new Heat Map question type and analysis tool.
What is a heat map?
A heat map is a graphical representation of data where the individual values contained in a matrix are represented as colors. Fractal maps and tree maps both often use a similar system of color-coding to represent the values taken by a variable in a hierarchy. Heat maps help you get an instant feel for an area by grouping places into categories and displaying their density visually. The darker the color is, the higher is the density.
How can I add a Heatmap - Image Testing question to my survey?

Step 1: Go to

Login »  Surveys »  (Select Survey) »  Edit Survey »  Add/Edit Questions

Click on the Add New Question link.
From Add-On Modules select the Heatmap - Image Testing question type from the Image/ Multimedia …