Top 5 Infographics of the Week: Holiday Shopping & Marketing Trends

Happy Holidays from Survey Analytics! There's a good chance that by now your mind is already on a much needed Christmas vacation, but that's okay because we save the most easily digestible posts for Fridays. To get in the holiday spirit, we found five awesome infographics about holiday shopping and marketing trends for 2014. Did you know that the average shopper will do 44% of their holiday shopping online? Or, if you're like me, more like 80%. Furthermore, more and more of this online shopping is taking place on a smartphone. 25% of shoppers say that a mobile optimized website greatly impacts their decision about whether or not to shop there. According to this article by Criteo, mobile now accounts for 30% of eCommerce transactions globally. Keep reading to learn more about the sales and marketing trends of 2014 in the top 5 infographics of the week.

#1: 2014 Holiday Shopping Trends by ShortStack
  • The average shopper will do 44% of their holiday shopping online.
  • 84% of store visitors will use their mobile device before or during a shopping trip.
  • 25% of shoppers say that mobile optimized websites greatly impacts their decision about whether or not to shop there.
Please include attribution to with this graphic.

2014 Holiday Shopping Trends

Share this Image On Your Site

#2: The Commerce of Christmas by outright
  • Shoppers spend an average of $704.18 on gifts and seasonal items for the year.
  • 60% of shoppers plan on buying something for themselves this year.
  • The number of consumers making purchases through a mobile device went up by about 11% from just a few years ago.
Please include attribution to with this graphic.

The Commerce of Christmas

Share this Image On Your Site

#3: Holiday Social Marketing Trends 2014 by offerpop
  • 62% of marketers' primary goal for social this holiday season is driving sales and extending brand reach.
  • Apparently the Facebook algorithm change didn't phase most people. 92% of marketers plan to spend the majority of their holiday budget on Facebook.
  • 73% of Marketers agree that the breakout social network of 2014 was Instagram. 
Please include attribution to with this graphic.

Holiday Social Marketing Trends

Share this Image On Your Site

#4: Multichannel Holiday Marketing Stats by Mainstreethost
  • In 2013, 52% of online smartphone shoppers used their phones throughout the shopping process.
  • 84% of marketers use mobile-optimized websites. Do you?
  • In 2014, holiday shoppers are expected to spend $89 billion on gifts online.
Please include attribution to with this graphic.

Multichannel Holiday Marketing Stats

Share this Image On Your Site

#5: 'Tis the Season to be Shoppy by lab42
  • In 2010, the average holiday shopper spent $107.50 on themselves.
  • 61% of people plan to research the perfect gift via social networks.
  • The majority of people plan to spendmore than $700 this holiday season.
Please include attribution to with this graphic.

Share this Image On Your Site

Did you enjoy this post? Sign up for our weekly blog digest.


  1. Nice post. Let's have some idea about Graphic Design Companies


  2. helpful article thanks for advise and information, profession website make .
    your services and business more attractive.

  3. Great artcle, Web design realy very important thing for your business or any other platform. to get more information about web design services please visit here


    Freelancing is the fastest job here, So why not go for Graphic Design Companies?

  5. Wow, Really informative post. This info helps a lot.
    Thanks. Your post is really great.!!
    Keep it up for more this type of useful post

  6. Amazing post really impressive if you are facing any technical problem in your PC laptop so you can visit us for help at Geek squad tech support

  7. interesting blog and it is full of important information I really like to visit this website and read this article thanks for posting good information AOL mail is a free web-based email service provided by AOL it provides a safe and interesting experience for so many users across the world. AOL Gold

  8. If you are using Microsoft so it is very useful for your business and data management, through this you can create an effective business presentation and the best thing about this it is very easy to manage You can download office products from microsoft office free download

  9. Great artice
    I have some service

    You can checkout our Web Development Service service.

  10. Great Info! I Recently Came Across Your Blog And Have Been Reading Along.

    You can checkout our Kajabi Web Design service.

  11. Great Article. Thank you for providing such a unique and valuable information to your readers. I really appreciate your work. Recycle Awareness Social Platform


Post a Comment