Skip to main content

Top 5 Infographics of the Week: Overused Buzzwords

While some buzzwords actually have meaning and carry weight, most buzzwords are just fluffy language that people use to make themselves sound smart (when in reality they have no idea what they are saying). There has also been an explosion of business buzzwords in 2013, which some of these infographics go into greater detail on.

You also may have seen on our blog that we have been talking about specific business buzzwords that are vastly overused, incorrectly used, or we're just plain sick of hearing. Two weeks ago was on "Big Data", last week was on "Engagement" and look out tomorrow for the post about "Innovation". It only made sense that we coupled that with some infographics about business buzzwords to make the theme complete! Check it out.

#1: 30 Days of Buzzwords by Mashable
  • SoLoMo - social, local, mobile
  • CPL - "cost per like", the cost of acquiring a new fan on a Facebook page, either through paid advertisement or earned media efforts
  • Big data - extensive and detail-rich data sets, everyone's favorite buzzword
Please include attribution to with this graphic.

30 Days of Buzzwords

Share this Image On Your Site

#2: The Most Overused Buzzwords of 2013 by LinkedIn
  • The top 10 most overused buzzwords of 2013 (in order) include: responsible, strategic, creative, effective, patient, expert, organizational, driven, innovative, analytical.
  • Some retired buzzwords from 2012 include: experimental, motivated, multinational, specialized.
  • Globally, the most overused buzzword on LinkedIn profiles of 2013 was responsible. This word was used twice as much as any other word on our list.
Please include attribution to with this graphic.

The Most Overused Buzzwords of 2013

Share this Image On Your Site

#3: What's the Buzz? American Corporate Buzzwords By Decade by Jellyvision Lab
  • Some business buzzwords from the 80s include: paradigm shift, synergy, pencil you in, and dog and pony show.
  • Popular buzzwords of the 90s include: bandwidth, clicks-and-mortar, and co-opetition. 
  • Buzzwords of the 2000s include: drink from the fire hose, circle back, out of pocket, and low hanging fruit. 
  • Some buzzwords from the 2010s include: best of breed, bleeding edge, mission critical, and disintermediate.
Please include attribution to with this graphic.


Share this Image On Your Site

#4: The Founder's Dictionary: Buzzwords Every Entrepreneur Should Know by udemy
  • Bandwidth (noun): one's ability, or lack thereof, to do anything.
  • Early Adopter (noun): individuals who lose friends because they incessantly boast on multiple social media streams about how they were one of the first people to discover or use a product.
  • Influencer (noun): someone on Twitter who gains so many followers they spontaneously combust.
Please include attribution to with this graphic.

The Founder

Share this Image On Your Site

#5: Most Overused Buzzwords in Public Relations by Pressat
  • 48% of journalists delete email pitches that contain multiple buzzwords. 
  • The top 10 buzzwords of 2013 are: leading, influencer, dynamic, phenomenon, forward thinking, innovative, awareness, optimized, organic, utilize.
  • The top 5 companies that used the most buzzwords in 2013 include: IBM, UK Government, Samsung, Kingfisher, and Apple.

  • Please include attribution to with this graphic.

    Most Overused Buzzwords in Public Relations

    Share this Image On Your Site

    Did you enjoy this post? Sign up for our weekly blog digest.


Popular posts from this blog

Results of the Presidential Job Index Survey (week ending 7/1/2010)

Quick update on the results for the presidential job index survey for the week ending 7/1/2011. As a reminder this is a weekly survey that we conduct and we publish the results for the survey every Friday. To participate in this week's survey, please download the SurveySwipe application and take the survey.

Remember, you get points that you can redeem for various rewards when you take our surveys. We have already distributed several paid apps like Angry Birds for free.


Almost 900 respondents took the survey.
52% vs 53% last week of the respondents approve of the job that President Obama is doing.
Respondents included 28% Democrats (31% last week), 25% Republicans (22% last week), 24% independents (27%) last week and 2% with the Green Party (3% last week).

You can view the reports here or directly on your phone.

Top 5 Infographics of the Week: Cyber Security

Earlier this week, we experienced a power outage with our data center at Internap. During this short period of time, our customers were unable to access the site. Luckily, it didn't last long and we are back up and running now thanks to our dedicated support team that responded quickly and worked diligently.

Cyber security is, and always has been, a very important issue for us as we continue to grow and meet the demands of a technology-driven society. Nothing is more paramount than the safety of your valuable data. And apparently we weren't the only ones affected, as LinkedIn was experiencing difficulties on the same day and Internap had 3 massive outages earlier this year. Check out these infographics with stats on the importance of cyber security and the impact it can have on small-medium sized businesses.

Top 5 Infographics of the Week: Internet of Things

In 2008, the number of things connected to the internet exceeded the number of people on Earth. By 2050, we are expected to surpass 50 million different devices connected to the internet. And we're not just talking smartphones and tablets - we mean everything. Wearable tech, household appliances, smart homes, public transportation, hospitals and even cattle have all been using sensors to transmit data automatically. It is an exciting yet scary time to be alive. The various interactions between these different entities are opening up doors for more apps, more software and more auxiliary services. With so many "things" connected online, the possibilities for information exchange becoming wider everyday. Check out the top 5 infographics to learn more about the IoT.