Skip to main content

10 Creative Ways to Build Customer Loyalty

There are so many product and service choices out there that your customers really are looking for a great reason to be loyal to you.  Here are 10 creative ways that you can build loyalty and profitability for your business.

  1. Use QR codes to drive customers to coupons.  Research shows that customers love grabbing coupons from their mobile devices.  Use QR codes to reward them for buying.

  2.  Create a video couponing page. Groupon has gotten mixed reviews for small business – but Video Coupons are a whole new ball game.  Customers love video and remember twice as much as ads they see on TV and Video coupons are inexpensive and easy to do.

  3. Offer financing or multiple payment plan.   QVC already knows that customers will buy more and spend more if you offer a payment plan.  Remember customers love to buy in increments of $20. So make your monthly prices $19.99, $39.99, etc.

  4. Volume discounts or bundle discounts.  Reward your customers for buying more items more frequently.

  5. Establish a customer club.  Even restaurants can have a customer club.  Charge a monthly fee to receive coupons, free gifts and invites to special events.

  6. Develop a contest to build leads, communities and excitement.  Contests build community and customers.  Use powerful social media tools to manage yours.  There’s even an online app to help you create and manage contests – Wildfire.

  7. Build a customer/user community.  Don’t forget the power of social media.  Create a customer community using a Facebook page or Twitter, these tools aren’t just for big companies or consumer groups.  If social media isn’t your thing – create a customer community using the SurveySwipe mobile survey platform and ask your community questions.

  8. Institute a referral program. Word of mouth is powerful, so create a referral system that rewards fans of your company or product.

  9. Provide home delivery or offer monthly delivery.  Combine a distribution strategy with a subscription model to create repeat sales.

  10. Provide free troubleshooting. Don’t sell and run, help your customers over buyer’s remorse by providing them help in using and loving your product or service.

Comments

  1. I truly wanted to type a simple comment to express gratitude to you for the lovely information you are giving here. My particularly long internet research has at the end of the day been rewarded with professional details to exchange with my visitors. I 'd assert that most of us website visitors are extremely lucky to be in a magnificent place with very many wonderful individuals with great hints. I feel really grateful to have discovered the website page and look forward to many more entertaining times reading here. Thank you again for all the details

    ReplyDelete

Post a Comment

Popular posts from this blog

Results of the Presidential Job Index Survey (week ending 7/1/2010)

Quick update on the results for the presidential job index survey for the week ending 7/1/2011. As a reminder this is a weekly survey that we conduct and we publish the results for the survey every Friday. To participate in this week's survey, please download the SurveySwipe application and take the survey.

Remember, you get points that you can redeem for various rewards when you take our surveys. We have already distributed several paid apps like Angry Birds for free.

Highlights

Almost 900 respondents took the survey.
52% vs 53% last week of the respondents approve of the job that President Obama is doing.
Respondents included 28% Democrats (31% last week), 25% Republicans (22% last week), 24% independents (27%) last week and 2% with the Green Party (3% last week).



You can view the reports here or directly on your phone.

Top 5 Infographics of the Week: Cyber Security

Earlier this week, we experienced a power outage with our data center at Internap. During this short period of time, our customers were unable to access the site. Luckily, it didn't last long and we are back up and running now thanks to our dedicated support team that responded quickly and worked diligently.

Cyber security is, and always has been, a very important issue for us as we continue to grow and meet the demands of a technology-driven society. Nothing is more paramount than the safety of your valuable data. And apparently we weren't the only ones affected, as LinkedIn was experiencing difficulties on the same day and Internap had 3 massive outages earlier this year. Check out these infographics with stats on the importance of cyber security and the impact it can have on small-medium sized businesses.

Top 5 Infographics of the Week: Internet of Things

In 2008, the number of things connected to the internet exceeded the number of people on Earth. By 2050, we are expected to surpass 50 million different devices connected to the internet. And we're not just talking smartphones and tablets - we mean everything. Wearable tech, household appliances, smart homes, public transportation, hospitals and even cattle have all been using sensors to transmit data automatically. It is an exciting yet scary time to be alive. The various interactions between these different entities are opening up doors for more apps, more software and more auxiliary services. With so many "things" connected online, the possibilities for information exchange becoming wider everyday. Check out the top 5 infographics to learn more about the IoT.