Friday, March 14, 2014

Top 5 Infographics of the Week: The Connected Consumer

Despite what you may think, the average connected consumer is not a tweeting teenage hipster. According to zmag, the average connected consumer is a 40 year old female who earns around $63,000 a year and owns several internet-connected devices. Today, consumers of all ages and lifestyles are connected to the brands and businesses they love via multiple screens and devices. In fact, 90% of all media interactions today are screen-based. This has many implications, especially for online shopping, customer service, and the nature of communication in general. Take a look at these hand-picked infographics of the week about the NEW connected consumer.


#1: Meet the Connected Consumer by zmags

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Meet the Connected Consumer


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#2: The Everyday Life of Today's Connected Consumer by cisco

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The Everyday Life of Today


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#3: Are You a Connected Consumer? by Lemon 

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Are You A Connected Consumer?


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#4: A Typical Week in the Life of the Hyper-Connected Consumer by Experian


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A Typical Week in the Life of the Hyper-Connected Consumer


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#5: The New Multi-Screen World by Google


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The New Multi-Screen World


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